In the September issue of the JDR we highlight the emerging influence of social media that may have potential impacts in the acquiring of surveillance data for public health assessments on dental pain. Heaivilin et al demonstrate in Discovery! how twitter is used to rapidly gather public health data on pain through the social medium Twitter (http://jdr.sagepub.com/content/90/9/1047.full ). Paul Eke from the Centers for Disease Control and Prevention comments on the potential of this novel approach, while also underscoring the cautions for gathering specific data that can be linked back to patients (http://jdr.sagepub.com/content/90/9/1045.full ).
The journal also has a pair of important papers from Yamada and co-workers on the development of a salivary gland gene expression atlas for the mapping of the morphogenesis of salivary glands (http://jdr.sagepub.com/content/90/9/1078.full). The context of the recent developments in the field of salivary gland developmental biology are further presented in a companion Critical Reviews in Oral Biology & Medicine review (http://jdr.sagepub.com/content/90/9/1070.full). Of interest in the clinical arena is the reporting by Bilder et al. on the development of a nasal swab diagnostic for the detection of the H1N1 virus. The saliva test is a potentially important tool to rapidly identify pandemic outbreaks of this influenza. This unique approach demonstrated highly accurate and reliable results in the targeted identification of the H1N1 virus in humans (http://jdr.sagepub.com/content/90/9/1136.full).